Streaming Audio: Reach In-Market Listeners, Track the Leads

Millions of listeners stream Spotify, Pandora and iHeart every day. Bowden Advertising creates and manages streaming audio campaigns that target in-market homeowners — and track which of those listeners turn into leads and sales.

Reach, targeting, attention.

• Massive reach — across demographics and interests.
• Advanced targeting — by location, age, interests and behavior.
• Engaged delivery — ads play while listeners are tuned in and paying attention.

The right ears, in the right zip codes.

• Behavioral targeting — listeners recently researching remodeling or home improvement products.
• Geotargeting — homeowners in your exact service area.
• Platform insights — continuous refinement toward the audiences most likely to convert.

Data traditional radio never had.

Unlike traditional radio, streaming gives us real data: impressions, click-throughs, and attribution that identifies which listeners took action — so we can prove the leads and optimize every campaign.